A CFO's Guide to Protecting your Company from the Dangers of AI

Posted by Alyanna Tagamolila
Sep 16, 2024
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As we continue to integrate AI into several aspects of our daily lives, the benefits it presents are unparalleled – cutting the time it takes for us to perform routine tasks, giving us intelligent insights to help with decision-making and helping optimize how we work and/or play.  

With these numerous benefits, it is only natural for companies to find a way to integrate them into their own company’s processes.  

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As of a study by PYMNTS Intelligence, more than 61% of small businesses and start-up companies in the US openly use AI for automating routine tasks. This includes bookkeeping and documentation to improve their company’s efficiency and to reallocate their people’s efforts towards other value-adding tasks. However, the use of AI comes with reservations for some: Is it safe? Aren't there risks?  


 
The simple answer? Yes, using AI for company processes will always present a certain amount of risk.  

 

However, it should not completely discourage you from using AI. You should instead adopt an adaptive mindset and know what to look out for and what to do to be able to fully maximize the use of AI along with reducing any risks.  

From data privacy concerns to ethical dilemmas and operational challenges, the potential dangers of AI can impact a company’s financial health, reputation, and long-term viability. With this, our comprehensive guide will help CFOs identify these risks and implement strategies to mitigate them effectively. 

  

Read: AI and Accounting Ethics: Ensuring Transparency and Accountability 

 

What Are the Risks that Come with Integrating AI?  

 

Data Privacy and Security 

Remember, the winning feature of AI is its intelligence – its ability to provide simulated answers and information that replicates human intelligence. To do this, AI systems use extensive datasets to learn and make accurate predictions, meaning, our information is used for their training.  

However, this dependency on data poses severe privacy and security risks. Inadequate data protection can lead to breaches, exposing sensitive information and resulting in substantial financial losses as well as ruining trust between your clients and your company.  
 
As a CFO, you should acknowledge that any kind of data breach can result in serious financial implications – which is why you should make sure that your data governance procedures and policies are strongly established. If your IT department has data protection policies in place, your company should make an active effort to implement them completely. To do this, you can conduct regular security audits as well as quarterly compliance tests and invest in advanced cybersecurity measures to safeguard your company information.  

 

Subjective Results 

While AI has the ability to replicate human insights and intelligence, it is important to take into account its biggest limitations – its knowledge relies solely on the information that you feed it. Meaning, if you feed it biased and subjective training data, it can lead to limited and even discriminatory outcomes. These kinds of outcomes can have a detrimental effect if you use AI for front-end tasks such as client monitoring and communications. 
 
With this, CFOs can advocate for AI investment strategies. By making sure that your AI systems are fed diverse datasets obtained from firms who specialize in AI training, you can easily use AI’s algorithm to create objective practices and results which can then lead to reduced operational costs giving you a higher profit margin.  

 

Operational Disruptions  

AI integration in the long run proves to be a helpful tool in increasing your company’s efficiency and optimizing your operational processes. However, these outcomes can only be achieved if you are able to integrate AI use smoothly. If the integration is sudden, unprepared or lacks the necessary resources to support, it may cause disruptions that halt your operations – affecting your service delivery and that can result in your company incurring financial losses. 
 
With this, it is the role of your company’s management team – including you, to make sure that before you integrate any AI software into your operational processes, you conduct thorough testing and validation before deployment. Establish contingency plans should the AI integration cause disruptions and make sure that human intervention remains consistent even after successful implementation.  

 

In the end, we understand why there is a significant amount of reservation concerned with using AI for your company’s processes. However, it is also important to keep in mind that having company processes that are up to date with the current technological landscape of your industry determines factors such as client trust and preference, longevity and success.  

With this, it may be best to not completely shut down the idea of AI but instead look into how you can combat the potential risks that come with AI use. 

  

Read Next: Advantages and Negative Impacts of AI in Accounting and Finance 

 

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